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The Succeeding Small Blog - Author: Madeleine Costa

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Madeleine Costa

As the founder and CEO of Succeeding Small, Madeleine Costa is a digital marketing and SEO expert. With nearly 10 years of experience in the field, Madeleine has helped grow small businesses with SEO, web design, paid advertising, social media, copywriting, branding, and more.
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Online Presence
Madeleine Costa

Why Your Website Isn’t Getting Any Traffic

Do you have a website for your small business that simply isn’t serving you?

Maybe you built it a few years back when you first started your business, and since then, it’s been crickets?

Radio silence on the other end.

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Podcast Episode Graphic for "12 Productivity Tools That Your Small Business Needs"
Podcast
Madeleine Costa

12 PRODUCTIVITY TOOLS THAT YOUR SMALL BUSINESS NEEDS

As a small business owner, you are always looking for ways to increase your productivity, streamline your systems, and maximize your time.

The deeper we get into business, the more our time gets consumed by the day-to-day necessities: email, contracts, project timelines, marketing.

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Podcast
Madeleine Costa

5 Ways to Generate Sales When Business is Slow

A silent phone and an empty inbox can strike fear into every business owner’s mind. Perhaps the economy has affected buyer habits. Maybe a new competitor has entered the market, or perhaps you need to reach a new audience altogether to generate some much-needed sales.

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Podcast Graphic for I took 5 Vacations This Year: Here's How I Did It Podcast Episode
Business Goals
Madeleine Costa

I Took 5 Vacations This Year: Here’s How I Did It

I took five vacations this year. I cannot believe that my business is at a point where I have the luxury and privilege of being able to do something like that. To be able to take vacations with my family and know that my business will still run and even thrive when I’m out of the office.

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Podcast Episode Graphic for How To Create A Goal-Driven Marketing Strategy
Business Goals
Madeleine Costa

How To Create A Goal-Driven Marketing Strategy

Marketing without strategy is like throwing spaghetti at the wall and seeing what sticks. Even if you post on every social media platform, create all kinds of content on your website, or spend hundreds (if not thousands) of dollars on ads, implementing these tactics without a strategy will most likely drain you of your time and energy and resources.

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Podcast Episode Graphic for 3 Lessons I Learned From My Business Coaches
Business Goals
Madeleine Costa

3 Lessons I Learned From My Business Coaches

Running a business can feel isolating between making key decisions, leading a team, and being the best at what you do. There is no shortage of pressure when it comes to the success of your small business, but you don’t have to make these core choices on your own.

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Digital Marketing Glossary

Digital marketing is a complex space. Don’t let jargon like SEO, CPC, and UGC intimidate you--because we’ve got you covered! We’ve compiled a list of the most-used terms and phrases to help you familiarize yourself with the digital marketing world.

Small Business Resource Center

The small business community is a wonderful place for support and education, and our team wants to see your small business thrive. We’ve broken down the basics of what you need to know to start, market, scale, and succeed as a small business.

COMING SOON

Small Business
Tools

Our team has curated a list of tools and resources to help your small business thrive. These tools are available to help you increase productivity, stay organized, and improve internal communication.

POP QUIZ

Find Your Perfect Marketing Strategy in Just Two Minutes!

It only takes two minutes to complete our FREE small business marketing quiz. At the end, you’ll know exactly what you want to focus on for marketing that results in quick, quality leads. Make the most sense out of your marketing budget. Get started now!

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