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The Succeeding Small Blog - Author: Madeleine Costa

Madeleine Costa

Madeleine Costa

As the founder and CEO of Succeeding Small, Madeleine Costa is a digital marketing and SEO expert. With nearly 10 years of experience in the field, Madeleine has helped grow small businesses with SEO, web design, paid advertising, social media, copywriting, branding, and more.
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Business Goals
Madeleine Costa

Scaling Down to Scale Up Your Small Business

Madeleine Costa, Founder and CEO of Succeeding Small, understands that starting and growing a small business can feel like a whirlwind. From gaining momentum in sales, hiring a team, and implementing systems, a lot of foundational work can be done in the growing stage of entrepreneurship.

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Podcast
Madeleine Costa

10 Backlink Strategies for Small Businesses

Getting found on Google is a game-changer for small business owners. When you show up on the first page of Google when people are searching for your product or service, you no longer have to hunt for customers; they are coming straight to you.

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Business Goals
Madeleine Costa

Top 3 Mistakes I Made When Hiring Employees

As a small business owner, hiring individuals is one of the most important expenses and decisions you can make to grow your company. You need qualified people who can move things around neatly when needed, take care of your client’s needs, and make sure they work well with the team.

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Digital Marketing
Madeleine Costa

5 Ways to Increase Conversions on Your Website

When people are finding your small business online, either by finding you organically through your marketing efforts or researching your company, your website is the first thing to greet them. Your small business’s website has the power to persuade and convert a potential new customer.

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Business Goals
Madeleine Costa

Should You Hire an Assistant?

Being a CEO for a small business isn’t easy. Madeleine Costa, Founder and CEO of Succeeding Small (a small business digital marketing firm located in Colorado Springs) knows the stress that comes with being a CEO.

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Internships
Madeleine Costa

How to Start an Internship Program

Have you been considering adding an intern or two to your team but you aren’t sure where to begin? In today’s episode, Madeleine is going to take you through the step-by-step process of how she created and launched her extensive 3-month internship program that creates a beautifully symbiotic relationship between her interns and her company.

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Podcast
Madeleine Costa

Top 5 Social Media Post Topics for Small Businesses

If managing your social media feels like a daunting task that you keep on ignoring, then today’s episode is for you! Madeleine dives into the Top 5 proven post topics that she uses for her digital marketing agency as well as her client’s social media to grow their engagement, build their brand and generate sales.

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Digital Marketing Glossary

Digital marketing is a complex space. Don’t let jargon like SEO, CPC, and UGC intimidate you--because we’ve got you covered! We’ve compiled a list of the most-used terms and phrases to help you familiarize yourself with the digital marketing world.

Small Business Resource Center

The small business community is a wonderful place for support and education, and our team wants to see your small business thrive. We’ve broken down the basics of what you need to know to start, market, scale, and succeed as a small business.

COMING SOON

Small Business
Tools

Our team has curated a list of tools and resources to help your small business thrive. These tools are available to help you increase productivity, stay organized, and improve internal communication.

FREE GUIDE

GOOGLE ADS SURVIVAL KIT: STRATEGIES FOR SUCCESS

Unlock the secrets to fast lead generation for your small business with our FREE Google Ads Survival Kit – drive website traffic, boost brand awareness, and skyrocket sales without networking!

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SMALL BUSINESS MARKETING

Weekly episodes to help you start, scale, and succeed in business!