As a small business owner, you are always looking for ways to increase your productivity, streamline your systems, and maximize your time.
The deeper we get into business, the more our time gets consumed by the day-to-day necessities: email, contracts, project timelines, marketing.
A silent phone and an empty inbox can strike fear into every business owner’s mind. Perhaps the economy has affected buyer habits. Maybe a new competitor has entered the market, or perhaps you need to reach a new audience altogether to generate some much-needed sales.
I took five vacations this year. I cannot believe that my business is at a point where I have the luxury and privilege of being able to do something like that. To be able to take vacations with my family and know that my business will still run and even thrive when I’m out of the office.
Does your small business need digital marketing?
In today’s world, with a smartphone in everyone’s pocket, over 4.2 billion social media users, and the fact that 70-80% of people research a company online before making a purchase, the answer is a resounding YES.
Madeleine Costa, Founder, and CEO of Succeeding Small, understands how important it is to implement boundaries in business. As a small business owner and entrepreneur, your personal life can become so intertwined with your business life.
Search engine marketing or SEM can be a game changer for businesses. If people are looking up your product or service in Google, then you have a chance to show up as an ad at the top of the page or as part of the organic results.
Marketing without strategy is like throwing spaghetti at the wall and seeing what sticks. Even if you post on every social media platform, create all kinds of content on your website, or spend hundreds (if not thousands) of dollars on ads, implementing these tactics without a strategy will most likely drain you of your time and energy and resources.
Running a business can feel isolating between making key decisions, leading a team, and being the best at what you do. There is no shortage of pressure when it comes to the success of your small business, but you don’t have to make these core choices on your own.
Have you ever heard the saying build it and they will come? Unfortunately, this promising phrase of instant success does not transfer over to digital real estate. When it comes to driving traffic to your website, it’s not as easy as hanging an “open sign” across all of your digital marketing platforms.
As a Digital Marketing Agency, Succeeding Small is no stranger to social media management. It is one of the core services we offer to small businesses.
Digital marketing is a complex space. Don’t let jargon like SEO, CPC, and UGC intimidate you--because we’ve got you covered! We’ve compiled a list of the most-used terms and phrases to help you familiarize yourself with the digital marketing world.
The small business community is a wonderful place for support and education, and our team wants to see your small business thrive. We’ve broken down the basics of what you need to know to start, market, scale, and succeed as a small business.
COMING SOON
Our team has curated a list of tools and resources to help your small business thrive. These tools are available to help you increase productivity, stay organized, and improve internal communication.
Succeeding Small is a digital marketing agency based in Colorado Springs, CO. We serve small businesses across the nation with strategic digital marketing services.
Copyright © 2023 Succeeding Small.
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