Imagine this: your potential customer is browsing the web. They’ve seen dozens of websites already, but yours stands out due to its engaging design and
Service providers have a different set of challenges when it comes down to marketing our offerings in comparison to our product-based friends.
And it really comes down to one crucial difference: we are selling something intangible.
We are selling our time, our effort, and our experience. We aren’t selling something that someone can see, feel, or exchange at the store.
So I’ve been working on something.
I have dedicated the past few weeks to building a lead magnet and, even further, a lead funnel. Don’t worry; I’m going to define those in a minute. But I have been investing so much time and energy into doing the education, creating this piece of content, and tying it all together with a marketing strategy, that I was so excited to share what I’ve learned with you!
Does your small business need a branding refresh? Have you had the same logo since your founding but no longer feel it represents you or your business?
Today Madeleine is joined by Colin Christie and Laura Schnarr, founders of Neon Pig Creative and the masterminds behind the Succeeding Small brand and logo! Get ready to have your biggest branding questions answered!
Did you know that 76% of consumers visit a company’s website before going to an in-person location?
So what happens if they can’t find you online, or worse, find your competitor’s website instead?
Unless they’re looking for you specifically, they’ll choose the business with an established web presence, and you’ll lose a valuable customer.
My baby is one! Cadence, my little girl, just celebrated her first birthday, and I cannot believe how fast time has gone.
Let me tell you, that baby stage did not last long enough for me. I loved the days where she could just snuggle with you for hours.
Unlock the secrets to fast lead generation for your small business with our FREE Google Ads Survival Kit – drive website traffic, boost brand awareness, and skyrocket sales without networking!