SECURITY company case study
PIKES PEAK SECUIRTY
THE RESULTS
Security Company Skyrockets Conversions by 900% with Targeted SEO
Founded on 18 years of military service and over 8 years in the security guard industry, Colorado-based Pikes Peak Security has been safeguarding communities since 2019. Founder and CEO, Adrian Smith, takes this mission to heart.
Pikes Peak Security's Journey
Like many small business owners, Adrian is an expert in what he does — protecting his community. However, as an intelligent business owner, he also knew he needed an expert-level marketing strategy to give his business the best chance at success.
That’s when he decided to partner with us to increase his online visibility and attract the right audience with targeted search engine optimization (SEO) strategies. This was one of the best moves he could have made, as his ideal customers were already looking for his security services; he just needed to ensure they could find him online.
The Challenge
Taking Control with SEO
By receiving the guidance of our SEO experts, Pikes Peak Security was able to implement an SEO strategy as comprehensive as their security services, which included:
- Keyword Optimization: This initiative ensured their website ranked prominently for crucial terms like “Pikes Peak Security,” “security guard company Colorado Springs,” and “customer service security guard,” increasing visibility.
- Content Development: By enhancing existing content and creating new, informative articles on topics such as school security and security guard responsibilities, they were able to engage and educate their audience effectively.
- Technical SEO: Improving website speed, mobile responsiveness, and overall user experience not only enhanced their search engine rankings but also provided a smoother experience for visitors, contributing to higher engagement and conversions.
Remarkable Results
Increased from 278 to 403
Increased from 37,000 to 49,900
Skyrocketed from 27 to 180
Jumped from
2 to 18
1:52 to 2:34
Pike Peak Security's Success
Thanks to a strong SEO strategy, Pikes Peak Security completely changed how they show up online, which led to a massive boost in website conversions – like 900%! Now, Adrian’s dedication to keeping his community safe is more evident than ever, as his ideal customers can easily discover and connect with Pikes Peak Security’s services right on the web.
“The design of our site is clean and elegant, our page rankings drastically improved, and most importantly, our business saw a positive impact for lead generations and sales after working with them,” says Adrian. “We couldn’t be happier.”
get your business found online with digital marketing
At Succeeding Small, our small business clients are the heart of what we do. See how we can achieve similar results for your security company. Request a complimentary strategy session and take the first step toward success!
