Small Business Branding 101 ft. Neon Pig Creative

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Does your small business need a branding refresh? Have you had the same logo since your founding but no longer feel it represents you or your business? 

Today Madeleine is joined by Colin Christie and Laura Schnarr, founders of Neon Pig Creative and the masterminds behind the Succeeding Small brand and logo! Get ready to have your biggest branding questions answered! 

Watch the full interview on our Youtube channel!

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We help small businesses get the visibility they deserve as a digital marketing agency based in Colorado Springs, CO. We are proud to be a small business advocate, resource, and partner as you grow online!

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Podcast Graphic for Niche Marketing Strategies for Small Businesses

Niche Marketing Strategies for Small Businesses

Small businesses frequently hear the advice that they should “niche down” and specialize in one product or service or one target market versus offering a wide array to an ocean of people.

This popular opinion is based on several benefits of niching down like:
Being able to be a true specialist in one thing
Streamline your marketing message
Make your internal systems and processes more efficient
Be more cost-effective with your customer acquisition expenses
Set yourself apart from your competition

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