I started working in the affiliate space in 2017, looking to create commercial websites while living in Asia. I dedicated a significant amount of time in those years to studying SEO principles and found some success in getting small websites to rank. Every year I would head to Thailand for the annual SEO Conference to try and learn new strategies from thought leaders in the industry.
In 2019, I hosted the Shenzhen SEO Conference, introducing several notable figures from China and abroad involved in internet commerce. In 2021, I decided to approach what I’d learned professionally and apply the strategies to local SEO and joined Succeeding Small.